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Polling Over The Holidays: A Caution

27 Nov 2007 10:57 am

Pollster.com's Mark Blumenthal notes that there's a reason to be very skeptical about tracking polls taken of Democratic and Republican voters around the turn of the year: the sample will be skewed in myriad ways:

The first issue is that both Christmas and New Year's Day fall in the last two weeks before the Iowa Caucuses. Most pollsters prefer to avoid interviewing in this period because so many Americans are traveling, away from home or otherwise unlikely to participate in a survey. As should be obvious, any random sample will be representative of those who participate. If certain kinds of voters are less likely to be home and reachable during the holiday week, and if those voters have different political preferences than those more likely to be reachable, the results of the survey may be skewed.

And how is New Hampshire affected? Consider: the way that pollsters will pick up a surge of momentum from one candidate is to, well, poll... but given the intervening weekend -- Iowa will be held on Thursday, Jan 3 -- the rolling tracking polls wouldn't give an accurate picture of said momentum until Monday, Jan. 7 -- the night before New Hampshire -- and would, in any event, be skewed somewhat because of the nature of the weekend sample.

Here is something that Blumenthal may want to chew on.

Because the size of the voter pool in Iowa is tiny, and because, for Democrats, the caucus math is so complex, the campaigns themselves may find their own tallies of "1s" -- those folks who are almost certain to caucus for them -- are a better indicator of where things stand than any polling... the downside being, of course, that there will be no reliable way to compare their standing to that of their opponents, right until the night of the vote.

Then again, such a scenario is what the anti-polling crowd has always dreamed of: contests untethered to the influence of pre-election polls.

BTW: Blumenthal also has the latest data on one of my favorite problems in politics: the notion (empirically validated,to some extent) that polls, in late December, have much lower response rates than in any other month.

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Comments (2)

Marc--

I beg of you to PLEASE STOP perpetuating the MYTH that Iowa caucus math is extremely complicated. This is a big media storyline solely because it sounds cool and dramatic.

The math may make pre-caucus polling volatile, but as a former caucus-goer and precinct captain, I assure you that the math required is not that complicated.

Cut it out.

Clearly, the polls are skewed this time of year. Romney is 3 points behind Huckabee but a sampling of the latest polls taken a day later show him suddenly 9 points ahead. Forget the polls around the turn of the year - they are an abberation.

The only 2 pollsters that have 'never once' been wrong when it comes to picking a president are Zogby and Rasmussen, both of which have Huckabee ahead, albeit slightly.

By going negative in Iowa and New Hampshire Romney has commited 'Political Suicide'. Yes, he will damage Huckabee and Mcain, but they can recover. Romney is done!

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