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Who's Behind The Negative Messaging In Iowa?

13 Nov 2007 06:35 pm

Someone's doing dirty work in Iowa: message-testing phone calls against John Edwards and Hillary Clinton...

Why do you think Hillary Clinton is a weak candidate and gives 3 choices. A) Is a weak general election candidate. B)Is too dependent on lobbyist money. C) Won't bring change.
Then why do do think John Edwards is a weak candidate with 2 choices A) a weak general election candidate because his positions are too liberal B) He should be home with his wife who has cancer.

Who might the suspect be?

First, don't be so quick to blame (or credit) Barack Obama's campaign.

Campaign often test negative messages against themselves -- they want to poll their negatives.
Come to think of it, the "negatives" cited by the telephone poll-taker are the Edwards campaign version of HRC's negatives, not the Obama campaign's version of negatives. (An Edwards campaign spokesman chastizes me for the speculation and absolutely denies that the campaign has anything to do with the calls). Or maybe Hillary Clinton might want to test the effectiveness of John Edwards's messaging. Both Clinton's campaign spokesman, Phil Singer, and Obama's spokesman, Bill Burton, said their respective campaigns had nothing to do with the calls either.

"Central Research" is the name of the phone farm.

No disbursements have been paid to a firm of that name this cycle or last cycle, so "Central Research" -- a real company based in Arkansas -- is in itself, sort of a front for a front for the guilty campaign.

Here's how it works:

A campaign pays a consulting firm X amount of dollars. It's required to divulge the payment. The consulting firm, in turn, pays Central Research 1/X dollars. Since the consulting firm is a private business, it doesn't have to disclose much about its contracts.

BTW: This might not technically push-polling. Push-polls aren't polls -- they're widely distributed pseudo-polls that are only used to spread negative messages. If these calls turn out to be widely distribured --if, say, 50,000 caucus goers received them -- then, perhaps, they're push-polls. But if only 500 received them, then you're probably looking at a message-testing poll.

But real push polls are rare -- the volume required to sufficiently spread a negative message is beyond the capacity of most campaigns.

Comments (19)

Why is the volume required beyond the capacity? Is it too expensive?

I would think robo-calling would cost next to nothing these days.

Those messages against Edwards are just odd. They're not the Obama messages; they're not the Clinton messages.

bob, I think the issue is that running a good push poll costs enough that you usually might as well just run ads. You would have to have a situation where your samizdat push poll was so damaging but so inappropriate, while you had no TV ad-worthy message that could make a difference.

I was wondering, and perhaps as an Obama supporter I am just being paranoid, but does the timing of this negative messgaging seem strange, (or interesting)?

Is it a coincidence that right after (arguably) Obama’s best week as a Presidential candidate, which resulted in numerous stories about possible new momentum for the Obama campaign and a tightening of polls in NH, that we start hearing about negative push-polling against Obama’s two main rivals?

Why would the Obama campaign engage in this type of thing now, right when they FINALLY were starting to feel good about their position? That makes absolutely no sense.

In fact, in January of this year it was Obama who sponsored legislation opposing deceptive campaign practices JUST LIKE THIS. http://www.pfaw.org/pfaw/general/default.aspx?oid=23479

In fact, why would ANY of the Democrat candidates engage in this type of dirty polling when they have to know it’s going to be made public and reflect badly on their campaign?

The only thing that possibly makes sense is that one of the campaigns is doing so (as Mark described above) in order to test their own negatives; AND/OR (and perhaps I’m getting into tin-foil hat territory, but hear me out) one of the campaigns is trying to make another look bad, which would be especially harmful to Obama, whose greatest strength (up to now) has been his likeability and his desire to run a different (i.e. clean) campaign.

Who was the famous (or, infamous) political strategist who stated that the key to a successful campaign was to go after your opponent’s strengths, rather than his or her weaknesses?

Well that person, Karl Rove, is obviously a Republican strategist; however, is it possible that one of the Democratic candidates or their campaign directors has taken this advice to heart?

Or is it possible that this was PURELY an independent job, and NONE of the campaigns were involved with it?

I was just reading over my post and it does sound, despite my best efforts, a little bit paranoid.

I apologize for that.

When I asked the question (of Mr. Ambinder) if it was possible that these calls were conducted independently without the aid or permission of any of the campaigns, I was asking sincerely.

I truly hope that this was the case.

Mark Penn has been known to do alot of push polling and would do so to throw a bad light on a rival campaign. i.e. Obama.
The clinton campaign is known for underhanded and dirty tactics. they are also looking for a way to derail Obama, who they see as a real threat to the coronation of Hillary.
I put my money on hillary and penn until proven otherwise for this push polling scheme.

I think the question on Elizabeth Edwards is really only useful to the Edwards campaign, to see whether or not they need to get out there and explain why John is running despite Elizabeth's illness. It would be frankly insane for any of the other candidates to go anywhere near such a sensitive and personal topic.

Nicholas, given various disclosure requirements, can't you better disguise telephone push polls than TV ads?

If I had to guess i'd say that Hillary's name is all over this. She uses a slightly modified version of Karl Rove's tactics. She's the Thinking Man's Karl Rove, if I may be so bold.

I'm thinking back to South Carolina, and a certain push poll in 2000 that asked SC voters whether they'd back a candidate who had an illegitimate Black son . . . coincidentally, McCain had adopted a kid from the S. Pacific area and a photocopy of a McCain family portrait was plastered all over church goers cars on the same night. Now, Karl Rove was never busted for this push poll, but everyone knows that it was him. GWB pushed to the lead after a decisive McCain victory in NH. And we all know what happened from there.

Now, in light of this, one could say that the information presented here gives us two options: (1) Obama's camp is so stupid that they're essentially using the same tactics that KR and GWB used in SC in 2000 or (2) someone wants IA Democrats to think that Obama is that stupid.

This seems like a trap filled with too many double negatives for there to be a GOP hand behind it. Which means that it must be Hillary. She's going to blow a gasket in between now and the election. I am so NOT IMPRESSED by her [lack of grace] under pressure.

GO OBAMA/EDWARDS! PLEASE SAVE US FROM ANOTHER DYNASTY OF POMPOUS BUTTHOLES! AND EXCUSE MY FRENCH!!!

You people are absolutely disgusting. We have no idea who's behind this crap but you're crawling all over yourselves to blame the Clinton campaign.

Pathetic bunch of weasels.

That is a strange set of negatives. Those used against Hillary are generally what is coming out of both Edwards and Obama camps, though taken as a whole are much closer to Edwards's message.

The ones used for Edwards are ones I have heard uttered by some people, but definitely not from any of the campaigns.

If this was message testing, then I would say that the Edwards campaign is the most likely culprit because of the contrasting nature of the questions. The negatives that it directed at Hillary were rhetoric that was and is used by Edwards as well as Obama to a lesser extent.

However, the negatives directed at Edwards are things that no campaign would want to raise for the primary because:

1) Attacking Edwards for using his wife as a political football (especially when she serves as an integral part of the campaign herself) would be politically disastrous for any Democrat.

2) This is the Democratic primary and no candidate wants to criticize a competitor for being "too liberal", even if is was a general election issue.

So, given that this was not a true push poll, which is most likely the case, I would guess Edwards, but I would definitely want more information before passing an absolute verdict.

Over at Politico, Ben Smith has gotten every Democratic campaign on the record denying involvement save Gravel, Kucinich, and Obama. Gravel and Kucinich don't have the money to do this, it appears to be using the Democratic voter role, which costs $85,000.

Of Course it's Hillary/Penn/McAuliffe..and it's working..we're talking about this which cannot be proven instead of her planting questions in Iowa which is a fact.

So, I take it that it couldn't be a Republican, who might prefer to run against Obama than Clinton or Edwards?

After all, Joe Scarborough said he doesn't know a single Republican who wouldn't rather run against Obama, than Clinton, and we know since 2004 that the GOP is terrified of facing John Edwards.

So, basically, if this is push polling, its expensive and would only be of use to a campaign that thought it had saturated broadcast advertising for effectiveness, which means its could only be the Clinton or Obama campaigns ...

... but its much more likely to be message polling than push polling.

If its message polling, then based on the description, then in terms of the Clinton negatives being focused around the actual Edwards message and the Edwards negatives being more broadly distributed, it would most likely be the Clinton campaign ... testing which parts of Edwards messaging is effective and requires countering, and looking for the best responses with which to counter.

AJ: You're wrong. The Obama camp immediatly disavowed the poll and called it an abhorent line of questioning. Every campagin has denied conducting the poll on the recored.

Obama is so inspiring. I am sure he would never do something like this. Go Obama!

I suspect it is Mark Penn and his people trying to set up Obama. I can't see anyone in the Obama campaign doing this right after the JJ dinner, they were so jublient I don't think they came down out of the clouds until they heard about this story. Plus it is just wierd that the people doing this "survey" are using a name similar to Central Research and Penn has ties to that organization.

Mark Penn was caught negative-message testing earlier this year, in Iowa. So all in all, I'd have to say first suspicions ought to be on the Clinton camp.

They called bloggers! This was all intended to be a story and get out on the internet. Just think about it. If you're doing a push poll your goal is to spread misinformation. You want people to start talking about "what they heard about so and so", without anyone realizing it was a rumor started by another campaign. So you are going to call people who are less likely to be watching the campaigns closely, because they'll be most likely to believe the false rumors. The absolute last people you would call would be anyone with any involvement with the media! Because once the story comes out, the campaign that supposedly gains by it will look awful. The candidate that had the rumors spread about them looks like the innocent victim of negative personal tactics.

In this case, they called bloggers because they wanted the story to get out! They wanted Barack Obama to seem like the bad guy and for Hillary and John Edwards to seem like the innocent victims of personal attacks. And this comes right as Obama's on a roll in Iowa. hmmm.

so who's really behind it? My gut tells me it's Hillary turning up the heat.