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Pizza And Politics: Dems Like Variety, Republicans Like Size

29 Oct 2008 03:20 pm

Who isn't trying to profit of the election? Through the transom comes data from the well-respected polling firm of Noid... a.k.a. Domino's Pizza. They've somehow surveyed nearly 300,000 customers and found that a majority of those who responded are Obama supporters -- including a large majority of people who say they're independent.  Whatever. The poll smells of...cheese, tomato and selection bias.

But
Domino's Pizza also gives us these stats:

  Republicans

  -- Spend more per order than other consumers.
  -- They rely on credit cards to pay more than other consumers.
  -- They tend to order two large pizzas at a time, and they're usually
     specialty pizzas.
  -- They are more likely to order online, and more likely to pick up their
     orders.

  Democrats
  -- Rely on delivery more than Republicans.
  -- Pay cash more than other consumers.
  -- Like more variety with their orders, opting for side items, chicken and
     beverages more than Republicans.

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» Domino’s Surveys GOP vs. Dem Pizza Preferences from Mark Casey Online
Marc Ambinder has a great tidbit from Domino’s on pizza purchases among Democrats and Republicans.  My favorite part?  Dems like side items, drinks, and delivery, while the GOP spends more per order and pays with credit: Republicans – Spen... [Read More]